This is my contribution to the Viscom Chalkboard. The quote comes from marketing guru Seth Godin, but I thought it was just so applicable given how hard we’re all working currently. And with 18 hours of work overnight, from printing and cutting out all the letter stencils with a hobby knife, measuring my leading, blutacking the letters on the wall in exactly the right position and drawing around with chalk, I think I think the meaning became all the more real for me with sore fingers, hands, wrists, and chapped lips (from all the chalk dust)…
Real nice. Shame its not in the prime position it once was with the back lift being off-limits to us mere students!